How many times have you searched for a business only to find out they don’t have a website?
WTH?
And if people can’t find you, they go elsewhere — Instantly.
You need a website for business, plain and simple!
Having a website for business means you take yourself seriously when it comes to your online presence.
And having a presence online can make all the difference when it comes to generating revenue — whether service based or selling products.
The Importance of a Good Website for Business
Technology isn’t just sitting around waiting for you to catch up.
It’s us that has to keep up with technology and what consumers expect.
And consumers expect a website.
Plain and simple.
The internet gives you the opportunity to connect with millions of people around the world.
I mean, seriously, let that sink in for a while.
Millions of people can read your stories, buy your products, hire your services, and start trusting you as a business owner and/or service provider.
All while never meeting you or stepping a foot into your business.
So no matter what you are planning to do online — you need a website.
You need your main piece of marketing to come alive and say “Here I am”.
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Reasons You Need a Website for Your Business
I briefly touched on this above, but now let’s cover more reasons you need a website for your business.
Credibility
Along with technology advancing, the lack of trust in your fellow human being and businesses has increased also. People don’t trust or have faith in people and businesses like they use to.
Everything nowadays is googled and researched.
People base their decisions on what they read online, or perhaps word of mouth if they trust their source.
You want people to think your business is credible and when you build a website and promote it through articles, newsletters, and social media, people will start to take notice.
But it doesn’t happen over night — consistency and persistence is the key.
You Want to Look Professional
Do you want your business taken seriously?
Do you want people to know that you’re a business person who knows what they are doing?
People actually expect businesses to have a website and if that’s not happening then they are thinking:
- Why don’t they have a website?
- Is this a business or not?
- Seriously, in today’s age of the internet, they don’t have a website, what’s up with that?
So do yourself a favor and build a website or have one done for you.
Google, Google and More Google
Earlier I mentioned how everything nowadays is googled and researched. Well with that being said, it should be obvious that you want to be found on google.
What better form of FREE advertising can you ask for?
Just think about how you go about finding a business or something you want to buy online. Something that you’ve never bought before and you are trying to figure out what you need.
I would hazard a guess that you google it.
Just saying.
It’s a Big Marketing Platform
Think of your website, or potential website, as a big marketing platform.
For example, you post something on social media to send people to your website, or you write an article and promote the article, which, in turn, sends people to your website.
Every type of promotion you do for your business sends people to YOUR WEBSITE.
And what’s on your website?
- Your products
- Your courses
- Your affiliate marketing products
- Your digital products
- Your downloads
You get the point.
Even if you’re small and just want to stay in your local community, your potential clients/customers will want to check you out.
You Learn What Your Clients/Customers Want
And how important is that?
Your business is there for your customers so doesn’t it make sense to not only be there for them, but also listen to them?
Through your website you can ask questions to your customers to find out what they are looking for, wanting answers to, or whatever it is you do — and LISTEN to what they are saying.
Going above and beyond for your customer makes for a very loyal customer indeed.
They are the ones that are going to make your business successful.
And after all, isn’t that the point?
Have a Wonderful Day!
